The Email Open Rates page (Settings > Communication > Email Open Rates) shows open rate, click rate, and failure data for all emails sent within a selected date range, organized by email template name.
Who can access this feature?
Admin Account Types: System Admin and Admin
Permissions: Any
đź’ˇQuick Answers
- What columns does the report include? Template Name, Subject, Tags, Total, Sent, Opens, Clicks (where applicable), and Failed.
- Can I filter the Email Open Rates report? Yes, use the Date Range filter and the Filter Options dropdown to narrow by tags.
- How do I access the failed emails list from this page? Click the View Failed Emails button to open the Failed Emails page directly.
In this Article
Page Options: Date Range, Filter, and ExportÂ
Date Range
The date range filter sets the range for the emails that will be displayed in the report. When you select a date, the page filters to show the emails that were sent within the specified time frame.
Filter Options
The Filter Options dropdown allows you to filter the report based on tags.
When clicked, the View Failed Emails option will open the Failed Emails page.
Export
The Export menu allows you to open the report as a CSV file.
Report Data
At the top of the page, you'll see a snapshot of the data based on the filter and date range options you've set.
Within the email section, you'll see the following columns:
-
Template Name: The emails are listed based on their Template name. When you click on the template name, you’re brought to the sent emails page filtered to show the specific email.
- You can also click on the name of this column to display the report based on the name of the template (A-Z or Z-A.)
-
Subject:Â The subject of the email.
- You can click on the name of this column to display the report based on the Subject of the email (A-Z or Z-A.)
- Tags:Â If the email has any Tags assigned to them, they will be displayed in this column.
- Total: The total number of emails sent, including both successful and failed sends.
- Sent:Â The number and percentage of successfully sent messages (this will be 100% if all emails send successfully.)
- Opens:Â The number and percentage of recipients who opened the email.
- Clicks: (When applicable) The number and percentage of recipients who clicked to open at least one of the links within the body of the email.
-
Failed:Â The number and percentage of the email that failed to send.
- Important Note: Failed email data will not update if the email is resent successfully. This is intentional to preserve the original data.
Comments
0 comments
Article is closed for comments.